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Bridgestone Develops Bespoke Premium Tyres for New Porsche Macan Electric & Panamera

Renton Campoy by Renton Campoy
February 7, 2025
in Tire Market, Tire Company News
0
Bridgestone Develops Bespoke Premium Tyres For New Porsche Macan Electric & Panamera
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Bridgestone Develops Bespoke Premium Tyres for New Porsche Macan Electric & Panamera

Bridgestone has been chosen by Porsche to develop bespoke tyres for its new Macan Electric and Panamera models. Both vehicles are now available with custom-engineered Bridgestone Potenza Sport ultra-high-performance tyres. The third generation of Porsche’s sporting luxury sedan, the Panamera, can also be fitted with tailor-made Bridgestone Blizzak LM005 tyres – Bridgestone’s first winter original fitment for Porsche.

“After our collaboration on the Porsche Cayenne, we’re breaking new ground in our partnership and offering premium tyre fitments to help enhance the driving experience of new Porsche models,” said Steven De Bock, Vice President Original Equipment (OE) at Bridgestone EMEA. “We’re proud to share two firsts – the Panamera’s first Bridgestone OE fitment and our first bespoke tyre for an electric Porsche car with the Macan Electric. It is exciting to showcase our ability to provide a range of premium fitments that will help Porsche’s drivers get the most out of these two incredible and very different cars.”

Enabling Porsche performance in its first all-electric SUV

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The Porsche Macan Electric’s custom Potenza Sport tyre applies a tread and compound design that enhances the vehicle’s dynamic sporty performance while managing the high weight and torque of the electric sport utility vehicle (SUV). With Bridgestone’s flagship ultra-high-performance tyre customised to the Macan Electric’s unique requirements, the premium tyre maximises handling in the dry, wet and at high speed. This comes alongside maximised braking performance and comfort, and optimised rolling resistance to support the vehicle’s approximately 600km range.

These performance benefits are enabled by ENLITEN Technology. ENLITEN is Bridgestone’s next generation technology platform designed to deliver uncompromising performance with a focus on enhancing sustainability characteristics. Developed and manufactured in Europe, the Macan Electric’s bespoke tyres are available globally in six dimensions across 20’’, 21’’ and 22’’ sizes.

Delivering for Porsche Panamera drivers year-round

Bridgestone has provided Porsche Panamera drivers with two unique fitments to enhance their vehicle’s performance across the seasons. The Porsche Panamera’s 21’’ Bridgestone Potenza Sport tyres are engineered with ENLITEN Technology to enhance the vehicle’s sporty driving behaviour and driver comfort, while providing low rolling resistance for energy efficiency. The Panamera’s bespoke Potenza Sport ultra-high-performance tyres apply a pattern design and material package that maximises dry handling, wet handling and high-speed performances.

The Panamera’s bespoke 20’’ Bridgestone Blizzak LM005 winter fitment applies a pattern design that maximizes dry, wet and snow handling to enhance the car’s performance in winter conditions. All these custom-designed tyres are engineered and produced in Europe.

Source: Tyretradenews

Tags: Bridgestonecarstyretyresvehicles
Renton Campoy

Renton Campoy

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